Jack Kain is an online interactive movie script. Players follow a series of clues to guess the outcome of a murder mystery, and the winner gets to star in their own big budget movie. The game is played consecutively in Australia, India and many countries in the APAC region.

This project was done in collaboration with Zzarg Advertising. My involvement included creative direction, website design, and all website copy.

I also did the scriptwriting (which subsequently was somewhat 'compromised') for a TVC starring Ricky Ponting as the detective and Ali Munch (Inside Sports Magazine's 'Sportsmodel of the Decade') as a ditzy blonde.

http://www.jackkain.com