Creative Business Awards 2001

Cannes Cyber Lions 2001 Finalist
ADMA Awards Silver 2001

The Creative Business Idea Awards are Euro RSCG Worldwide’s yearly internal awards. The goal of this site was to to educate the network on the value of CBIs and to encourage submissions.

This site’s hand-drawn, rough and very animated aesthetic conveys the nature of idea generation. To encourage interaction, users were invited to use a drawing tool to doodle over the website as well as create their own TVC using snippets of video, music and titles. The project also incorporated a 5 minute video (a parody of an agency), a series of flash banners, HTML emails and a screensaver.